See the studio
Brand launch architectsResearch · Strategy · PackagingNew Delhi, serving globally

Brands that
win the

We start with market research and structure, then build the brand, the pack and the box. Made for consumer products first, and for any business about to launch something new.

18+years building brands, packs and launches, from first-time founders to billion-dollar companies.
150+projects delivered across consumer products, startups and established companies.
35+countries reached, with brands in North America, Europe, Asia, the Middle East and Australia.

New DelhiNew YorkParisLondonSydneyTorontoDubai

Past work spans PepsiCo, Dabur, Haldiram's, Suzuki, Barbie, United Airlines and Sofitel Hotels.

Walk the aisles.

Every aisle is its own page with only the work that matters to that client. Copy a clean link and send it anywhere. It carries no contact details.

Selected work

Research first.
Then structure.

One framework from market evidence to ecommerce. Each phase makes the next one easier, so range, shelf and market growth stay on system.

What we build.

Research & strategy

Market, category, competitor and consumer research that decides the opening before any design starts.

Market sizingShelf auditConsumer insightPositioning

Brand & portfolio architecture

Naming logic, hero product, range hierarchy and the rules that let a brand grow without turning into noise.

Hero SKUTiersMessagingVisual system

Packaging & box structure

Pack design and structural engineering together, specified to the board, film, print and finish.

DielinesMaterialsPrint specShelf tests

Commerce & launch

Shelf and screen as one system. Channel plan, launch order and product page structure.

Channel planLaunch sequencePDP structureMetrics

Ongoing advisory

Senior oversight as you grow, so new products, formats and markets extend the system.

Quarterly reviewScalingMarket entry
Structural design

Box structure.

The pack is an engineered object before it is a graphic. Pick a structure, then change the size and watch the dieline rebuild.

Length70 Width40 Height110
Materials, print and finish

Know the stock.

Founder & brand launch architect

“A pack gets about three seconds on the shelf. I design the research, the system and the structure that make those three seconds count.”

— Heramb Arora, Brands Inspire

Brands Inspire is an independent brand launch studio in New Delhi, serving clients worldwide. We turn market research into brands, packs and boxes that are ready for the shelf, the screen and the next market.

18+ yearsFrom garage launches to billion-dollar portfolios, with the pros, cons and politics of each.
CPG and startupsWorked inside and alongside both, so the advice fits how each actually runs.
Packaging fluentBoard, film, glass, metal, rigid and every print process, specified by hand.

Past work for PepsiCo, Dabur, Haldiram's, Suzuki, Barbie, United Airlines and Sofitel Hotels. Business Economics, SUNY Oneonta.

Kind words

What clients say.

Instagram · @heramb.arora

The pinboard.

Pinned like a studio wall. Drag them around. Tap one to open it.

From the studio
Journal · Heramb's notes

Thinking out loud.

Brand stories, packaging lessons and honest opinions, written by Heramb. Not a company blog.

Questions.

Launching
something?

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We reply within 24 hours. Mon to Fri, 9am to 6pm EST. Every enquiry is treated as confidential.
© 2026 Brands Inspire.